Creative Media Development (CMD)
Company Profile CMD is Oregon’s largest integrated marketing communications agency, providing a variety of services for its clients. CMD produces interactive media, flash websites, film/video, print...
View ArticleExample Keyword List for Creative Workflows
Keyword lists save time, provide convenience, and ensure consistency when applying keywords or other metadata to images, photos of people or products, videos, marketing collateral, and sales...
View ArticleDesignPac (1800Flowers & 1800Baskets)
See how DesignPac, member of the 1800Flowers Enterprise and creative force behind leading online retailer 1800Baskets, maximizes efficiency with DAM to find and repurpose design files while ensuring...
View ArticlePresentation Recording: Princess Cruises Used DAM to Save Hundreds of...
Learn how Princess Cruises® saved hundreds of thousands of dollars while dramatically decreasing time to market by using digital asset management to take control of their brand assets. Presented by...
View ArticleClik here to view.
Digital Asset Management for Creative Agencies
Important? Or Super Important? The other day, I was talking to a friend who works at a full-service marketing agency that provides a range of services—from website design to brochures to presentations...
View ArticleClik here to view.
Why EVERY organization needs Digital Asset Management
Last week I wrote about why Digital Asset Management (DAM) is so important for creative agencies. But, with all due respect to my agency friends, the benefits of a digital asset management system are...
View ArticleClik here to view.
Customer Experience Management after Digital Asset Management
The other day I was reading CMSWire.com and stumbled upon an article that talked about digital asset management getting in the way of customer experience management (CXM) by Irina Guseva. I may be...
View Article
